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Youth Road Safety Ambassadors Project - Limpopo

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Michelin Road Safety Youth Ambassadors Programme in BelaBela, Limpopo Province in South Africa. The programme, funded by the Michelin Corporate Foundation, has an aim to involve the local youth in addressing road safety issues in their communities, through spreading new skills and knowledge learned at the trainings to be provided by GRSP and YOURS.

The project is supported by the provincial Department of Transport, Department of Education and managed by GRSP South Africa. The project implemented across 5 different regions across the Limpopo province, in approximately 32 schools covering 4,000 scholars (Grade 10-12).

The selected youth ambassadors received special road safety training by by YOURS, which involved a 5-day intensive course during which participants were trained on the following topics:

  • Peer Education
  • Scope of the Road Safety Problem – in the world and in South Africa
  • Youth and Road Traffic Injuries
  • Distracted Driving
  • Speeding
  • Seat-belts
  • Drink and Drug Driving
  • Facilitation Skills
  • Presentation Skills
  • Developing a Youth and Road Safety Workshop
  • Spreading the Message
  • Action Planning

Thereafter, the Youth Ambassadors started a Driver Training Programme (K53, Driver license training, advance and defensive and advance driving), that was developed by MasterDrive South Africa, GRSP South Africa and Michelin.

Thus far, the Youth Ambassadors have been introduced to schools across the Limpopo Province. The school principals have welcomed the youth ambassadors, and also have provided them with teaching time slots during the Life Orientation school periods, where youth ambassadors cover topics such as Road Safety at schools, Road Safety Road Clubs and Projects and Risk factors of Road Safety.

They have also conducted a road safety surveys with their communities and at their respective schools, using road safety survey forms, conducting interviews with the general public and traditional leaders, conducting observations at schools in the morning and after school etc.


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